Established in 1993 and adopted in 2005 by mother and son team Thomas and Sally (where they started their work from Sally’s home), the Salt of the Earth brand of natural deodorants perfectly reflects their vision and passion for environmentally friendly, natural skincare products that are as effective as they are ethical.
Having started with a single deodorant, the Crystal Classic, the range has since evolved into a variety of award-winning deodorant sprays, roll-ons and travel sprays. Salt of the Earth is now a leading brand in the natural deodorant industry, stocked by a variety of retailers across the UK and in Europe including Waitrose, Ocado, Boots and Holland & Barrett.
We constantly strive to offer our customers top-quality products which don’t just offer long-lasting protection from body odour, but also have minimal impact on the environment. The deodorants themselves are 100% natural and the HDPE packaging is recyclable, but we’re continuing to further reduce plastic use through our 500ml spray refills, and by introducing a brand-new plastic-free Crystal Stick, supplied in a handsome cardboard box.
You can also rest assured we’re against any form of animal testing.
Further to this, Salt of the Earth is now one of the best-selling natural deodorants in the Netherlands and won Best New Brand in 2017 at the Beauty Astir Awards.